Swerve Women’s Sports expands distribution with new FAST platform deals
June 15, 2026 11.32 Europe/London By Julian Clover


Swerve TV has secured new distribution agreements for its women’s sports FAST channel, Swerve Women’s Sports, extending its reach across a number of major connected TV platforms.

The channel is now available through Fubo⁠, Plex⁠, Amazon Fire TV⁠ and Anoki AI⁠, adding to existing carriage agreements with platforms including Pluto TV, The Roku Channel, Free Live Sports, Lights Out Sports and Zeam in the United States, as well as The Roku Channel in the UK.

The 24/7 FAST channel focuses exclusively on women’s sport and currently offers more than 10 hours of live sports coverage each month.

Steve Shannon, CEO of Swerve TV, said the expansion reflected growing audience demand for women’s sports content.

“Swerve Women’s Sports has built meaningful momentum in its first year, reflecting both the growing demand for women’s sports content and the strength of our programming strategy,” he said.

Upcoming live programming includes coverage of the Intennse Tennis season through to 1 August, alongside live STIHL Timbersports women’s events, including the US Women’s Pro Championship on 25 July and the DACH Women’s Finals on 29 August.

The channel will also mark Juneteenth on 19 June with a 24-hour programming marathon celebrating Black female athletes. Featured personalities include Simone Biles, Serena Williams, Venus Williams, Claressa Shields, JuJu Watkins, Madison Booker, Brittney Griner and Trinity Rodman.

The latest distribution deals come as FAST operators continue to expand investment in women’s sports programming, viewing the genre as a growing source of both live content and highly engaged audiences.

Swerve TV specialises in the distribution and programming of free ad-supported streaming television channels, with Swerve Women’s Sports positioned as one of its flagship offerings.